Abasa Optical
Branding & Squarespace Web Design
A legacy optical brand ready to evolve, without losing its roots. This project was all about bridging old and new: honouring Abasa’s deep connection to the community while modernizing its visuals, voice, and digital experience.
We created a bold, personality-packed brand identity with playful contrast, expressive typography, and subtle nods to craftsmanship. The copy was written to reflect the warmth and expertise of the team, while the website guides visitors through services with ease and invites them to explore the personality behind the brand.
The final experience feels stylish, local, and authentically true to who Abasa is.
The Web Design Experience
This featured site was built to reflect the heart of the brand and guide visitors with clarity, confidence, and ease. Whether you're starting fresh or giving your site the upgrade it deserves,
I offer custom website packages tailored to your goals across multiple platforms.
When you're ready to bring your brand to life online, I'm ready, too.